Streamer Sponsorship Cost Calculator for Casino Brands

Streamer Sponsorship Cost Calculator

Quick answer: casino streamer fees depend on average viewers, hours on stream, audience markets and the deal structure. Enter your streams below to get a broad market estimate for the fee, or use your quoted fee, then add funnel rates to see cost per first time depositor and payback against your player value.

Streams

Average concurrent viewers

Hours per stream

Number of streams

Quoted fee per stream (optional)

Funnel and value

Click through rate (clicks per stream as % of viewers)

Signup rate (signups per click)

FTD rate (depositors per signup)

NGR per FTD (your player value)

Market estimate per stream

Total cost

FTDs

Cost per FTD

Clicks

Signups

Projected NGR

Payback

The market estimate is a broad range per average viewer per hour taken from a public streamer sponsorship rate card (StreamScheme). It is not a quote from LuvKaizen or any streamer: real fees move with engagement, audience markets, exclusivity and the deal structure. If you already have a quote, enter it and the range collapses to that fee. The click, signup and FTD rates are examples, not benchmarks: replace them with your own tracking data.

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How the calculator works

Fee estimate = average concurrent viewers x hours per stream x a market band per viewer hour from a public streamer sponsorship rate card (StreamScheme), shown as a low to high range. A quoted fee replaces it.
Total cost = fee per stream x number of streams.
Clicks = average concurrent viewers x streams x click through rate. Signups = clicks x signup rate. FTDs = signups x FTD rate.
Cost per FTD = total cost / FTDs. Each first time depositor has to bring at least this much net gaming revenue to break even.
Payback = projected NGR / total cost, where projected NGR = FTDs x your NGR per FTD.

The funnel defaults are examples, not benchmarks. Run a short test with a unique link and promo code per streamer, then put your real rates back into the calculator. Real fees move with engagement, audience markets, exclusivity and deal structure, so treat the range as a starting point for a brief, not a quote.