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Prediction Market Livestream Campaign
A prediction market livestream campaign puts your markets in front of a creator's live audience: the streamer talks through an event, pins the relevant market and viewers trade while the conversation is still happening.
Quick answer: Pick a creator whose chat already talks about the event, agree which markets get pinned and when, brief a short on-stream script, give the creator a tracking link and code, and report cost per first trade for each stream. One stream is a test. A series of three to five streams around the same type of event is a campaign.
This page covers what happens on stream, which creators fit, how LuvKaizen runs the work and what to report afterwards. We have run creator campaigns for prediction market platforms, including Polymarket, which reached 185M impressions in 3 months.
Trusted By Industry Leaders
What is a prediction market livestream campaign?
It is a paid creator campaign where the main content is a live stream. Instead of a recorded video that a viewer watches days later, the audience sees the event, the creator's view and the market at the same moment, and can act on it straight away.
The format is getting real product support. In March 2026, Polymarket and Parti.com announced a livestream marketplace where creators pin markets above live chat and fans trade without leaving the platform, with an earn program that shares trading fees from pinned markets (Business Wire, 27 March 2026). In April 2026, Pumpcade raised a pre-seed round to let users spin up markets inside livestream chats, with markets that resolve in anywhere from 60 seconds to 30 minutes (The Block, 2 April 2026).
- Live context. The market is tied to something the audience is already watching, so the call to act is natural.
- Short decision time. Viewers see the price while the event is still open, which fits the way prediction market users trade around news.
- Chat as proof. Questions and reactions in chat show the creator audience engaging with the market.
For the wider category, see our prediction markets marketing page.
What does a campaign stream look like from start to finish?
A stream needs a plan, but not a rigid script. These stages work for most event driven streams:
| Stage | What the creator does | What you prepare |
|---|---|---|
| Before the stream | Announces the date, the event and the angle to the community | Brief, tracking link, creator code and the list of markets that may be pinned |
| Opening | Explains the event and gives a personal view | Two or three talking points about how the market works |
| Market moment | Pins the market, reads the current price and explains what it implies | Market link that opens on the right page |
| Live updates | Reacts as the event develops and returns to the pinned market | A contact who can add or swap markets during the stream |
| Close | Recaps the outcome and points viewers to the link or code | A short follow up post for the clip and the replay |
Plan one replay clip per stream. The live audience is the first wave, and a cut of the market moment extends the reach after the stream ends. Our prediction market clipping agency page explains how clips are run.
Which streamers fit a prediction market livestream campaign?
Fit matters more than size. A creator with a modest, engaged chat that already follows politics, sport or crypto news will usually produce more first trades than a large channel with a passive audience. We look at these points:
- Topic match. The channel already covers the events your markets are about, such as elections, sport, finance or crypto.
- Chat activity. Viewers write, ask questions and react, rather than only watching.
- Platform. Kick and Twitch are the main places for live work, with X lives and Spaces as a supporting option.
- Audience location. Viewers sit in the markets where your product is available.
- Past brand work. The creator has handled sponsored segments without losing the chat's trust.
- Trading comfort. The creator can explain a yes or no contract in plain words without reading from a card.
Creators must follow platform rules and local law. For streamer led work in this category, see prediction market streamer marketing agency and prediction market KOL agency.
How does a livestream campaign work with LuvKaizen?
We run the campaign end to end, so your team deals with one contact instead of a list of streamers.
- Brief. You share your platform, the markets you want to push, your target countries and the events coming up.
- Sourcing and checking creators. We shortlist streamers whose audience fits your category and check their chat, past streams and audience before anything is agreed.
- Matching to your markets. Creators are matched to the countries, languages and event types you want to reach.
- Agreeing the deals. You see the proposed creators and terms and decide which ones go ahead.
- Briefing and going live. Each creator gets a short brief, a tracking link and a code, and we confirm the tracking works before the first stream.
- Tracking and reporting. You get reporting by creator and by stream on clicks, signups, first trades and second trades.
- Scaling what works. Streamers and event types that produce first trades get more of the plan, the rest are dropped.
See how first trades are credited on our prediction market first trade tracking page.
What should you measure after each stream?
Report each stream on its own, then roll the streams up. Use the same definitions every time.
| Metric | How to read it | What to do with it |
|---|---|---|
| Peak and average live viewers | Size of the live audience at the market moment | Compare against the creator's usual numbers to spot a weak slot |
| Link and code clicks | Interest after the pin | Check the pin timing and the spoken call to action |
| Signup to first trade rate | Quality of the audience for your product | Judge creators on this, not on clicks |
| Cost per first trade | Spend divided by first trades from the stream | Compare creators and event types |
| Second trade rate | Early repeat behavior | Keep creators whose audience trades again |
| Replay views | Reach after the stream | Decide which moments to cut into clips |
Common mistakes: judging a stream by peak viewers alone, pinning a market that does not match the topic being discussed, and cutting a creator before a second stream. See Polymarket marketing agency for how we run creator work on a major platform in this space.
Plan your first prediction market livestream campaign
Tell us your platform, your markets and the events you want to cover. We will map the streamers, the pinned markets and the reporting. Send us a brief.
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Let's plan your campaign
Tell us what you are launching and who you want to reach. We will tell you which creators and channels fit and what it takes. A good fit if you need to:
Reach the right creators for your product
Launch in a new GEO
Run streamer sponsorships on Kick and Twitch
Turn streams and content into clips at scale
Plan a launch with KOLs, clips and PR
30 minute call. No obligation. Written plan after the call.
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Frequently Asked Questions
What is a prediction market livestream campaign?
It is a creator campaign where a streamer discusses a live event and pins a prediction market for viewers to trade while the event is still open. Results are reported as clicks, signups and first trades by stream.
How many streams make a campaign?
One stream tells you little. A series of three to five streams around the same type of event gives you enough data to compare creators and decide where to spend more.
Which platforms work for livestream campaigns?
Kick and Twitch are the main places for live work, with X lives and Spaces as a supporting option. The right choice depends on where the creator's chat is most active.
How do you track results from a live stream?
Each creator gets a tracking link and a code, and events are logged from click to first trade and second trade. Results are reported per stream and per creator.
Do you run the whole campaign for us?
Yes. We shortlist and check creators, agree the deals with you, brief the streamers, confirm tracking before going live and report afterwards. Creators follow platform rules and local law.