Swissmoney - Verified Users Acquisition
Onboarded 32K German-speaking users and reduced CPA by 400% for a Swiss crypto-banking platform
About the project: Swissmoney is a digital finance platform that combines traditional banking services with cryptocurrency capabilities. It offers users a seamless experience for managing both fiat and digital currencies, providing features such as multi-currency accounts, instant crypto-to-fiat conversions, and international money transfers.
Campaign goal/challenge:
Swissmoney faced the challenge of being unknown in the German-speaking market despite the fact that they are Switzerland based. The goal was to attract and onboard 25,000 German-speaking users within a 3-month period.
Scope of work/services included:
- GTM Strategy Development
- Influencer Marketing
- Growth Hacking
Results:
- Onboarded more than 32,000 German-speaking users
- Reduced average CPA by 400%
- Users deposited more than 15 million EUR to the platform
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