Swissmoney - Verified Users Acquisition

Onboarded 32K German-speaking users and reduced CPA by 400% for a Swiss crypto-banking platform

About the project: Swissmoney is a digital finance platform that combines traditional banking services with cryptocurrency capabilities. It offers users a seamless experience for managing both fiat and digital currencies, providing features such as multi-currency accounts, instant crypto-to-fiat conversions, and international money transfers.

Campaign goal/challenge:

Swissmoney faced the challenge of being unknown in the German-speaking market despite the fact that they are Switzerland based. The goal was to attract and onboard 25,000 German-speaking users within a 3-month period.

Scope of work/services included:

GTM Strategy Development
Influencer Marketing
Growth Hacking

Results:

Onboarded more than 32,000 German-speaking users
Reduced average CPA by 400%
Users deposited more than 15 million EUR to the platform

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